Explaining the Significance of SAP Emarsys Account Engagement As all marketers know, it is crucial for marketing strategies to meet B2C (Business-to-Customer) requirements as well as B2B (Business-to-Business) and there are various differences in these strategies; the ability to focus on personalised marketing fit for individuals or to businesses, showing an understanding of their challenges…
Elevating Customer Engagement with Emarsys In today’s business world, one thing’s crystal clear: customer expectations have shifted dramatically toward personalised experiences. This paradigm shift is not just a trend; it’s the new standard. And if you’re not delivering, well, your competition probably is. Enter Emarsys. A formidable force in the realm of customer engagement; a…
Introduction: In today’s ever-changing software landscape, microservices are becoming a game-changer in the world of software architecture. These versatile components are reshaping how we build and manage applications, replacing outdated, monolithic systems, not only in terms of how software is being architected but how development teams are working. This guide delves deep into microservices, explaining…
Introduction: Here at Prezien, we are witnessing first-hand the direct impact that generative-AI is having on Customer Relationship Management (CRM) technology. In the ever-evolving landscape of business, technology continues to reshape industries and Customer Relationship Management is no exception. The infusion of Artificial Intelligence (AI) into CRM systems is ushering in a new era of…
Introduction: SAP Customer Experience (CX) products have been undergoing significant changes and advancements to meet the evolving needs of businesses and customers. In this article, we will explore key understandings gathered from various news articles and blogs, highlighting the future of SAP CX products. We will provide insights into the industry-oriented approach, intelligent solutions, and…
https://www.youtube.com/watch?v=i6kMka8djWQ Understand SAP Sales and Service Cloud v2 on the SAP YouTube page or on their website The New SAP Sales Cloud and Service Cloud Version 2: The why, what and how Introduction: In the ever-evolving world of customer relationship management (CRM), SAP has recently released a ground-breaking new version of its CRM solution. SAP…
SmartEngage by Prezien: Revolutionising Email Support in SAP Service Coud with ChatGPT We love innovating! We are thrilled to introduce “SmartEngage” – Our latest innovation that brings together the power of Generative AI and SAP Service cloud to drive quicker and better email-based customer support. SmartEngage seamlessly integrates SAP Service Cloud with ChatGPT through SAP…
The recent hype in the technology sector has focused on Apple’s Vision Pro, Apple’s bold introduction into the world of state-of-the-art mixed reality headset combining augmented reality (AR) and virtual reality (VR). A common theme in many articles covering Apple’s new release features their statement that the “Apple Vision Pro seamlessly blends digital content with…
We are thrilled to announce the exciting transformation of Notion Edge UK into Prezien. This rebranding marks a pivotal moment in our company’s journey and signifies our unwavering commitment to driving innovation, delivering exceptional SAP solutions, and empowering businesses for the future. Prezien is more than just a new name and logo; it represents our…
Putting Customers First: Leading with CX as a Competitive Differentiator Leading with CX as a differentiator” refers to a business strategy where a company prioritizes customer experience (CX) as a key differentiator in the market. This means that the company places a high emphasis on creating a positive experience for its customers and uses it…